Do You Give Your Customers the Pickle? Crystel Business Owner July 18, 2016 0Give Customers the Pickle! In Bob Farrell’s book Give ‘Em the Pickle, he discusses a letter a restaurant owner received...
Give Your Customers a Reason to Return Crystel Customer Retention July 3, 2016 0Give Them a Reason to Return Do you give your existing customers a reason to return and buy from you...
What’s Your Purple Cow? Crystel Customer Service January 11, 2016 0Create the Purple Cow First of all, if you haven’t already read Seth Godin’s book Purple Cow, get a copy and read it today. Until then, I’ll cover the important part: Seth refers to creating a purple cow for your...